Todd + Jacob had a clear vision for their special day. Their goal was to keep it modern, clean, masculine, elegant and above all else not “basic”. The result was a distinguished approach; no script fonts allowed, and the only florals permitted were the live flowers on the table settings!

I developed a logo mark that helped established the event identity. We rolled out the graphics on their wedding website as well to make the wedding branding seamless. I also created a favicon that was used in partnership with, and in lieu of with the T+J logo mark.

The couple hired one of my favorite illustrators (Tyler Feder) to create a custom portrait that we applied to items like the drink menu, gelato cups and water bottles. Her illustration added a bit of whimsy to the other branded pieces, a nod to the couple’s fun spirit.

In addition to the wedding suite (which included outer envelopes, inner pocket envelope, mounted invitation, details card,RSVP card, enclosure and Sunday brunch invite) I also worked on their save-the-date card, digital deliverables for their wedding website, day-of artwork (menu place settings, table-top signage, aforementioned giveaway items and thank you cards.

I’m incredibly proud of this project, it was truly an honor to work with this sweet couple!